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HubSpot Service Hub: An Ultimate Guide on Pricing & Features

By Aman Bhati

8 min

April 18, 2024

Delivering great customer service has become a major concern for organizations in today’s ever-changing market. Customer service is becoming a key difference for businesses looking to stand out from the competition and build lasting relationships with their clients.

Consider HubSpot Service Hub. It provides tools to organizations to help them provide excellent customer service. Whether you’re an independent startup trying to build a loyal clientele or an international company looking to streamline your customer support operations, HubSpot Service Hub offers a comprehensive solution to satisfy your business objectives.

It will provide you with the tools you need to transform customer interactions into opportunities for engagement and fulfillment. Let’s unlock the full potential of HubSpot Service Hub with us.

In this guide, we will discover its versatile features, pricing models, and steps for implementing and optimizing the Service Hub environment.

Why Choose HubSpot Service Hub?: 11 Reasons to Know

There are multiple reasons to select HubSpot Service Hub for your customer service. It will help you to better serve your customers with advanced tools, features, and functionalities. Let’s dive into the benefits of HubSpot Service Hub.

It offers an integrated Customer Relationship Management platform that helps to streamline customer data and interactions over marketing, sales, and service teams.
Users can maintain quality and efficiency when service operations grow.
It enables you to turn customers into promoters with the help of communication tools to execute conversational and contextual interactions.
HubSpot Service Hub will help you collaborate with all team members via a conversation inbox that provides a contextual overview of the customer’s journey and interactions.
It can transform chats and emails into actionable tickets that you can prioritize, categorize, and track to provide end-to-end customer service.
Users benefit from scalable features and flexible functionalities to fulfill business requirements.
HubSpot Service Hub helps customers resolve their issues through self-service. It helps to create a custom helpdesk and knowledge base that customers can access online.
It enables the use of feedback and advocacy tools to collect information. The collected data can be used to analyze customer sentiment and areas for improvement.
Businesses will get tools and features to enhance customer engagement and improve experiences.
It offers smooth communication and collaboration to create a personalized and efficient customer service experience.
Users can modify their strategies according to their evolving needs and scale their business smoothly when it grows.

Plus, HubSpot Development will help to create websites, landing pages, themes, and applications that attract more customers and drive business growth.

HubSpot Service Hub: Features to Use

After exploring the benefits of Service Hub HubSpot, we will discover the key features it offers to businesses for effective customer service.

Conversations

HubSpot Service Hub is scalable to manage in-person customer communications on platforms like universal, collaborative, and inbox, including mediums like customer emails, chats, and many others accessible to all team members.

Tickets

It enables users to record customer problems in the form of tickets, which can be assigned to team members, organized, prioritized, and tracked from a single platform.

Customer Feedback

Get feedback from customers by asking them about the company, its services, and overall experience. It will help you enhance the customer experience.

Automation

It provides automated customer service processes through ticket routing, escalation, and task creation. Feedback responses can be used to automate customer marketing emails or internal notifications for your team.

Knowledge Base

Users can create a knowledge base by modifying the most frequently asked questions and tickets into articles and documentation indexed in search engines.

Team Email

Create an email address that all the team members can access. After that, incoming emails can be changed into tickets or sent to the inbox.

Live Chat

It enables users to quickly connect with web visitors through live chat. Visitors will be more comfortable to ask their questions directly and get answers quickly. Plus, it is available in its free pricing plan.

Conversational Bots/Chatbots

HubSpot Service Hub provides chatbots that help web visitors with automated support 24/7 to create tickets, qualify leads, and book meetings. There will be HubSpot branding in the chatbot where custom branching logic and automation will not be allowed.

Reporting and Analytics

It enables businesses to track the performance of marketing, sales, and service teams and analyze areas for improvement. With this feature, you can build data-driven decisions and optimize customer experiences.

Collaboration

With this feature, agents can work together more effectively. For instance, assigning tickets to each other, sharing notes and comments, and collaborative work on tickets.

Messenger Integrations

HubSpot Service Hub allows the integration of Facebook messenger into the HubSpot account and starts using chat and chatbot within the Facebook messenger. This feature is available in its free pricing plan, enabling businesses to save contact information, chat with audiences, build chatbots, and chat reports on its use.

Who Can Use HubSpot Service Hub?

We have discovered several benefits and features that Service Hub HubSpot offers, but for whom is it beneficial? Let’s find out them below.

Small-to-medium Size Businesses
Generally, small-to-medium size businesses need efficient and personalized customer service processes. Therefore, using the Starter and Professional Tiers of the HubSpot Service Hub pricing plan will be beneficial.
Growing Enterprises
Growing businesses can use the Professional and Enterprise tiers of the HubSpot Service Hub pricing that brings scalable solutions with advanced features. It will help larger organizations effectively manage complex service operations, maintain personalized interactions, and improve customer service strategies.
Customer service-centric organizations
HubSpot Service Hub is a great platform for organizations focusing on delivering exceptional customer experiences. It offers multiple features to enhance and simplify the service operations of businesses of all sizes.

HubSpot Service Hub Pricing Plans

Let’s have a quick overview of the different pricing plans of Service Hub HubSpot that you wanted to know.

1. Free Plan

Pricing: Starts from $0 per month

Access: Up to 5 users

HubSpot Service Hub offers a free plan without any credit card. It gives access to limited features such as Contact management, Ticketing, Live chat, Email templates, Team email, Conversational bots, Reporting dashboards, Ticket closed reports, and more to start connecting with customers and supporting them.

2. Starter Plan

Pricing: $20 per seat monthly

Access: 2 users

The Starter plan of HubSpot Service Hub pricing enables businesses to access all the tools with increased limits. Plus, it helps eliminate the HubSpot branding from Live chat, Meeting scheduling, Payments, Simple ticket automation, Conversation routing, Email, and In-app chat support. It works best for startups and small businesses who want to streamline their customer service process with a basic CRM software plan.

3. Professional Plan

Pricing: $100 per seat monthly

Access: 5 users

Businesses will get a full customer service software package with a Professional plan of HubSpot Service Hub. It is useful for medium to large-sized businesses with healthy customer service budgets that want to automate customer service processes and need valuable feedback from customer service interactions. It also offers HubSpot marketing automation features and enhances customer relations.

Other than Starter plan features, there are additional features like Help desk automation, Customer feedback surveys, Forecasting, Customer portal, Logged-in visitor identification, Knowledge base, Service analytics, Standard contact scoring, Playbooks, and many more.

4. Enterprise Plan

Pricing: $130 per seat monthly

Access: 10 users

Analyze the software’s features and functionality, then make a decision based on its capability to fulfill all the customer service requirements.

Scalability is an important concept for businesses. That’s why, when making a choice, select the plan that is beneficial for a long-term goal. Plus, it will remove the need to choose a different plan when the business expands in the future.

Another factor is software integration. Check the software’s integration capability with other tools and platforms. The seamless integration with multiple tools and platforms will help you manage customer service needs in a single place.

Select a plan that includes reporting and analytics features because it will enable you to track the performance of the customer service team and identify areas for improvement.

Cost is one of the most important factors when choosing a pricing plan. Businesses need to check which plan fits their budget and the features and functionality required to improve the customer service experience.

Considering all of these factors will help you choose the right pricing plan for your business and increase its scalability.

HubSpot Service Hub Setup

Whether it’s about sales, marketing, or service, HubSpot website design is crafted according to the different requirements of businesses. When improving customer service becomes important for companies, implementing HubSpot Service Hub will help provide better services to your customers. Here are the steps to follow.

1. Create your account

It is a quick and easy step that can be completed in a few minutes. Here are the steps to get started.

Access the HubSpot Portal
Start by visiting the HubSpot website and clicking the “Log in” or “Get Started” button in the top right corner. It will allow you to log in with an existing HubSpot account or create a new one.
Account Setup and Configuration
Your account will be created once all the details are filled out correctly, such as your name, email address, company name, and password.

After completing the initial registration, HubSpot will give you a glance over the setup process. It may ask you to provide more details about the company and specific goals to start using HubSpot Service Hub.

2. Understand the User Interface

Now, it’s time to go through the intuitive and user-friendly interface of HubSpot Service Hub. Follow the steps to get started quickly.

Dashboard Overview
Once the setup is completed, the HubSpot Service Hub dashboard will appear. It is the central platform for managing all customer service processes. The dashboard will provide a view of customer service performance, including ticket activity, customer satisfaction ratings, and the latest service interactions.
There will be more flexibility in customizing the dashboard with different widgets that help define the specific metrics and data related to the customer service goals.
Navigating the HubSpot Dashboard
Now, you can look at the primary navigation menu on the left-hand side of the interface. It will give access to tools and features, such as Contacts, Services, Automation, Reporting, and others.

The “Service” menu will offer multiple options to attract customer service initiatives, manage tickets, and evaluate customer feedback.

With “Contact,” you can effectively manage customer databases and segment audiences for customized services.

In the “Conversation” menu, you can manage communications over multiple channels like email, chat, and social media.

“Tickets” will enable you to track customer issues and support requests and assign them to team members for quick solutions.

From the “Knowledge Base” menu, create and manage helpful articles and resources for customers.

3. Customize Account Settings

The final step of implementation is to customize the account settings that are tailored to your specific requirements. Let’s discover the key steps to get personalized results.

Company Information: Here, businesses can add their company logo, website URL, and social media profiles.
Email Settings: It gives an option to add your email domain and signature.
Default Time Zone: Set the time zone based on your location because it will be shown throughout the platform.
Notification Settings: Here, it brings different options for receiving alerts and updates from the platform.

Now, you are ready for a smooth HubSpot onboarding, and it’s time to get the most out of the Service Hub HubSpot.

Bottom Line

While wrapping up this comprehensive guide on HubSpot Service Hub, it’s evident that it is the most powerful platform for businesses seeking to revolutionize their customer service strategies. From the versatile Free Plan to the robust Enterprise tier, HubSpot offers a scalable solution tailored to the diverse needs of an organization.

If you need more help, the TRooInbound team is here to assist you. As a HubSpot-certified partner, we will help you with HubSpot migration, development, onboarding, and many other solutions that you need for your business.

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Why Choose HubSpot Service Hub?: 11 Reasons to Know
HubSpot Service Hub: Features to Use
Who Can Use HubSpot Service Hub?
HubSpot Service Hub Pricing Plans
HubSpot Service Hub Setup
Bottom Line

Aman Bhati

Aman Bhati is a Digital Marketing Manager, possesses a diverse range of skills and knowledge to effectively tackle a broad spectrum of digital marketing challenges. His expertise extends from the development of project strategies and timelines to the optimization of website design and content, conducting comprehensive market research, and efficiently setting up and managing paid advertising campaigns.

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HubSpot Service Hub: An Ultimate Guide on Pricing & Features

Why Choose HubSpot Service Hub?: 11 Reasons to Know