Home HubSpot Pipedrive vs HubSpot – The Ultimate CRM Showdown!!

Pipedrive vs HubSpot – The Ultimate CRM Showdown!!

By Aman Bhati

8 min

January 23, 2024

Pipedrive vs HubSpot - Most Prominent CRM Platforms Comparison Guide!

Small organizations require user-friendly and capable customer relationship management (CRM) solutions to help them manage client connections, nurture leads, and increase sales.

Pipedrive vs HubSpot are prominent CRM platforms that offer a variety of functions to assist in simplifying operations. We’ll analyze HubSpot features and important marketing, lead nurturing, communication, and reporting capabilities, among other things, to assist your company in selecting the best CRM software for business requirements.

In this Pipedrive vs HubSpot comparison guide we will let you know what is HubSpot and what is Pipedrive. How both platforms are helpful for your business in every possible way. Let’s get started.

What Is Pipedrive?

Pipedrive is a ”sales-focused CRM.” The business describes it as a CRM “designed by salespeople for salespeople only. “It’s a good choice for organizations looking to automate sales procedures. Sales teams will benefit from Pipedrive’s extensive analytics, configurable dashboards, deal reporting, goal monitoring, and sales forecasting capabilities.

Marketers may utilize Pipedrive to create leads. The cost is affordable, and you may expand the platform’s capability through the 400+ connectors. To discover more about Pipedrive, let’s check out the detailed review of each platform, HubSpot vs Pipedrive.

Pipedrive succeeds as a process-first CRM because of the following features:

A simple, color-coded visual sales funnel.
A variety of affordable plans and add-ons.
Customization, automation, and report options to improve customer management.

What Is HubSpot?

HubSpot’s CRM Suite is ideal for firms with different departments seeking a cohesive solution that promotes cooperation and the development of strong customer connections.

It incorporates several capabilities from HubSpot’s marketing hub, sales hub, operations hub, and content management system (CMS) hubs, and all of your teams’ customer interactions are saved in the same location.

What is more is, that with over 1,500 integrations, everyone can use the tools they need to increase sales.

HubSpot’s free plan is ideal for small businesses seeking for basic CRM features.

However, due to the high cost of commercial plans and user and marketing contact constraints, HubSpot may not be the greatest option for scaling your organization.

HubSpot’s features make it a leading all-in-one CRM solution:

Centralized platform for communicating with contacts from various departments.
A free plan with restricted tools from all hubs, and a subscription plan with many tools and features.
Over 1,500 external integrations.

In the next section, we explore the plans of the Pipedrive and the things that are not certified in every aspect. Pipedrive adds features that can resolve the issue of the nurturing field. This is the main and subjective matter of the things which is not a paper product to resolve the issue.

Pipedrive vs HubSpot Highlights are as follows-

Pipedrive is among the greatest CRM software options available. Here is a summary of Pipedrive vs HubSpot prices and offers.

Pipedrive:

Pipedrive Package	Essential	Advanced	Professional	Enterprise
Cost per month (USD)	$12.50	$24.90	$49.90	$99
Customizable Pipelines	Included	Included	Included	Included
Email Sync	Included	Included	Included	Included
Sales Management	Limited	Included	Included	Included
Reporting and Analytics	Basic	Advanced	Advanced	Advanced
Customer Support	Email + Chat	Email + Chat	Priority Support	Priority Support

HubSpot:

HubSpot’s price structure is likewise tiered, beginning with a free edition for customers that require basic functionality and progressing upwards based on feature complexity and user volume.

HubSpot has four price options for most enterprises, which are detailed in the table below:

HubSpot Package	Starter	Professional	Enterprise
Cost per month (USD)	$50	$800	$3200
CRM features	Basic	Advanced	Advanced
Marketing automation	Limited	Included	Included
Reporting	Basic	Advanced	Advanced
Email Marketing	Limited	Included	Included
Customer Support	Email	Email + Chat	Priority Support

Let’s walk on the more features of Pipedrive vs HubSpot:

Criteria	Pipedrive	HubSpot
Free trial for paid plans	14 days free trial available	14 days free trial available
Lead nurturing	Sales automation Performance tips Contact enrichment Lead scoring CPQ functionality	Pre-built automation Predictive lead scoring Team productivity tools Personalized engagement Action-based progression
Omnichannel communications	Email client Voice calling Web chat Social media SMS/MMS	Integrated email Online chat Social media SMS/MMS AI-assisted communication Real-time engagement
Reporting and analytics	Deal reports Goal tracking Sales forecasting Conversion Analytics Customizable dashboards	AI-driven analytics Shared dashboards Attribution reporting Customer journey insight Pipeline performance
Integrations and API	400-plus app integrations Webhooks API interface	1,000-plus app integrations API interface

This is all about what is HubSpot, it’s pricing, and the basic HubSpot vs Pipedrive CRM features. Now let me tell you more about the advanced Pipedrive vs HubSpot features in the next section.

Keep reading this blog till the end and you will get a clear understanding of which platform is suitable for your business.

Pipedrive vs HubSpot: Running Marketing Campaigns

HubSpot and Pipedrive provide marketing systems that help you interact with and convert leads.

Pipedrive's Marketing Campaign Features:

Pipedrive integrates email marketing: It allows you to send and receive ordinary emails as well as develop email marketing campaigns. We enjoy its simple drag-and-drop editor and extensive library of email templates. You may save templates and share them with your coworkers.
Omnichannel marketing: We enjoy how Pipedrive allows you to gain consumers over the phone and employ SMS in marketing campaigns.
Lead-generation tools: We also recommend Pipedrive’s LeadBooster ($39 monthly). It collects contact information using online forms and chatbots on your website. You’ll also receive 10 target contact information from a database of over 400 million business-to-business (B2B) decision-makers. Extra contact data purchases come with an additional cost.
Marketing analytics: Pipedrive allows you to easily track campaign engagement and conversion rates. You will gain useful insights about how to increase campaign performance.

Marketing Campaign HubSpot Features

Integrated email marketing: With these HubSpot features, personalizing and optimizing email campaigns is easy to build. Professional-tier customers additionally get A/B testing and dynamic customization tools.
Omnichannel marketing: We were delighted with HubSpot’s robust campaign management capabilities. You can use SMS, telemarketing, content marketing, social media, and sponsored search advertising (such as Google Ads). We enjoy how HubSpot’s analytics tools may assist improve your SEO approach.
Dynamic lists: We enjoy how HubSpot’s active lists allow you to define the behaviors (and inactions) that turn a lead hot or cold. HubSpot may add and delete persons from your list in real-time based on their behaviors.
Customer segmentation: We were delighted to discover market segmentation options in HubSpot. For more focused and successful marketing initiatives, segment prospects and customers based on unique qualities such as demographics, psychographics, and previous interactions.

Winner: Pipedrive vs HubSpot is HubSpot

HubSpot wins this round. It gives more options and provides greater insight into campaign data. The platform’s A/B testing, dynamic customization, and segmentation capabilities are exceptional. We were very delighted by the innovative and helpful dynamic list function. Nonetheless, Pipedrive’s marketing platform is excellent, outperforming the majority of CRMs we examined.

Pipedrive vs HubSpot: Lead Nurturing

Here’s a comparison between Pipedrive vs HubSpot for lead nurturing.

Pipedrive's Lead Nurturing Features

Sales automation: We liked Pipedrive’s sales automation features. You may create separate funnels for each product and service and add custom triggers to assist deals going forward.
Sales Assistant: The Sales Assistant at Pipedrive pleased us. It gives representatives performance guidance at key phases of the sales process, as well as insights on deal prioritization and time-saving workflow automation.
Smart contact data list: We enjoy how Pipedrive enriches prospect contact data by linking it to social media profiles and corporate characteristics, allowing salespeople to develop personalized, confident sales pitches and presentations.
Lead scoring: We were delighted to see lead scoring features. The software assigns quality scores to leads based on their profile, email engagement, frequency of website visits, firm size, geography, line of business, and other factors.

Lead Nurturing HubSpot Features

Sales automation: We like that representatives and managers receive 36 pre-built, customizable process automation. You may create new automation, modify current automation, and share them with peers.
Predictive lead scoring: Get real-time estimations on a lead’s likelihood of becoming a client based on their interactions. You can use particular parameters to indicate lead strength.
Document sharing: We value the ability to create, distribute, and track documents. You may utilize HubSpot’s templates and smart content to create new papers.

Winner: HubSpot vs Pipedrive is Pipedrive

Pipedrive’s superior lead nurturing features offer it an advantage over HubSpot in this category. These solutions are great for B2B sales teams dealing with various decision-makers, frequent changes, and multiple phases. However, HubSpot’s lead nurturing features are enough for more basic sales.

Omnichannel Communications: HubSpot vs Pipedrive

HubSpot and Pipedrive are excellent examples of omnichannel, one-on-one communication platforms.

PipeDrive Omnichannel Communications

Integrated email platform: Pipedrive saves client email interactions in a conversation history for convenient access.
Omnichannel capabilities: Using a third-party plug-in, you may save and reference client discussions via SMS, MMS, online chat, social networking private messaging, and messaging applications.
Voice calling: Apps like Aircall, JustCall, and Ringover facilitate phone sales and follow-ups. You may also utilize the Fireflies.ai and Tactiq applications to transcribe calls and store them in a customer’s account.

HubSpot Omnichannel Communication

Integrated email and chat: We liked how you can conduct email and online chat interactions within the HubSpot platform while keeping full access to each client’s conversation history.
Social media communication: Sales teams may communicate with clients using a WhatsApp business account as well as SMS. All discussions are saved in the client’s history using the appropriate HubSpot plug-ins.
Telephone and message integration: We enjoy how HubSpot has incorporated VoIP; however, you may also use your providers, such as Aircall, RingCentral, or Kixie.

Winner: HubSpot vs Pipedrive is Pipedrive

HubSpot’s built-in email and VoIP features win this category. Furthermore, HubSpot’s extensive suite of applications enables you to engage with clients via several channels.

This HubSpot vs Pipedrive comparison tutorial may give you a clear idea about what is Pipedrive and what is HubSpot, right?

After carefully walking through this What is HubSpot and What is Pipedrive guide along with the Pipedrive vs HubSpot comparison you will get to know which is the better platform for your business.

Pipedrive vs HubSpot Summary

Pipedrive and HubSpot have different target populations. We propose both systems for enterprises with the following specific requirements:

Pipedrive is ideal for firms looking to automate their sales activities.

Pipedrive offers a centralized structure for complicated sales processes including various decision-makers and other tough aspects. It saves and keeps information on all prospects and guides salespeople through each stage of the sales process. We appreciate how you can acquire decision-maker information ad hoc in modest quantities, and the platform’s marketing capability wowed us.

HubSpot is ideal for firms looking to improve sales and marketing outcomes.

HubSpot is great for firms with simple sales cycles that want their sales and marketing teams to collaborate. The company’s after-sales service wowed us, making it an ideal alternative for businesses that undertake frequent post-purchase follow-ups. The free and Starter plans offer adequate functionality. However, the platform’s Professional level stands out for its omnichannel communications, automation, and segmentation options.

Hopefully, this what is Pipedrive and what is HubSpot along with the features guide will help you to make an informed decision for your business.

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FAQs:

1. Which provides superior customer service, Pipedrive vs HubSpot?

HubSpot vs Pipedrive provides “great customer service, including extensive online resources, webinars, and email support.” HubSpot, on the other hand, stands out for its supplementary features, such as phone support and a community forum, which make it a more comprehensive customer care solution.

2. Is Pipedrive vs HubSpot more suitable for small businesses?

Pipedrive vs HubSpot are both effective tools for small businesses. Pipedrive is frequently lauded for its simplicity and low cost, making it an excellent option for small enterprises on a budget. However, HubSpot’s free CRM and flexibility make it a fantastic choice as your business expands.

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Pipedrive vs HubSpot - Most Prominent CRM Platforms Comparison Guide!
What Is Pipedrive?
What Is HubSpot?
Pipedrive vs HubSpot Highlights are as follows-
Let’s walk on the more features of Pipedrive vs HubSpot:
Pipedrive vs HubSpot: Running Marketing Campaigns
Pipedrive vs HubSpot: Lead Nurturing
Omnichannel Communications: HubSpot vs Pipedrive
Pipedrive vs HubSpot Summary
TRooInbound: HubSpot Certified Partner!
FAQs:

Aman Bhati

Aman Bhati is a Digital Marketing Manager, possesses a diverse range of skills and knowledge to effectively tackle a broad spectrum of digital marketing challenges. His expertise extends from the development of project strategies and timelines to the optimization of website design and content, conducting comprehensive market research, and efficiently setting up and managing paid advertising campaigns.

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Pipedrive vs HubSpot – The Ultimate CRM Showdown!!

Pipedrive vs HubSpot - Most Prominent CRM Platforms Comparison Guide!

What Is Pipedrive?

What Is HubSpot?