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By
Aman Bhati
8 min
A writer, a marketer, and an SEO rep everyone is worried about: How to rank on AI tools? Which LLM SEO best practices will help achieve optimal rankings? Don’t worry, all such questions are answered in this blog.
Whether it’s about ranking on ChatGPT, Perplexity, Claude, or Gemini, implementing these LLM SEO tricks will help you grow visibility on them.
Let’s start from scratch with what is LLM SEO, and advance to best practices and their implementations.
2025 brought a lot of confusion for marketers by bringing new LLM SEO to the market almost every month. Let’s first unwrap that turmoil by understanding each terminology in short:
These are the primary briefs of popular LLM SEO terminologies of 2025. Now, let’s explore why LLM SEO is essential to implement in content marketing in 2026.
The widespread use of AI tools across all industries made an impact on how people used Google and similar search engines. According to Semrush, AI search visitors may surpass traditional search visitors in 2028. If Google also changes its default search console to AI Mode, this fact can turn into reality sooner.
These studies support the fact that traditional SEO alone can not keep your business visible. You need to amalgamate it with modern, upgraded LLM SEO strategies for improving visitors and traffic on your website.
The only difference now is that, besides ranking on Google, you also need to appear on ChatGPT, Perplexity, Google’s AI Overview, and other AI-powered answering platforms.
For increasing your brand’s visibility and discoverability, keeping your content findable and easy to understand by LLMs is the key. That’s where the role of LLM SEO begins.
Implementing the following LLM SEO best practices helps you improve brand visibility on LLM search engines and tools:
Write content that follows a structure like H1, H2, H3, bullet points – everything appropriately defined. Like traditional search engines, modern tools also find it easy to read and grasp well-structured content.
Besides correct heading hierarchy, you can also keep the length of paragraphs to be minimal (around 2-3 short sentences), use tables or images for a more precise representation of information, and avoid overuse of jargon across the content.
By following these simple practices, your content piece looks professional, easy to read and understandable by the reader as well as AI tools.
In an ideal case, each webpage of your site should have a perfect data markup structure telling the search engines and LLMs what content it contains. For example:
| Content Type | Schema Markup |
|---|---|
|
FAQ Section
|
FAQPage
|
|
Blog Post/Article
|
Article, NewsArticle, BlogPosting
|
|
Local Business Page
|
LocalBusiness, Organization
|
|
Product Page
|
Product, Offer, AggregateRating, Review
|
|
Event Page
|
Event
|
|
How-To Guide
|
HowTo
|
|
Recipe Page
|
Recipe
|
|
Job Listing
|
JobPosting
|
|
Software/App
|
SoftwareApplication, MobileApplication
|
|
Video Content
|
VideoObject
|
|
Review Page
|
Review, AggregateRating
|
|
Medical Article
|
MedicalWebPage, MedicalCondition
|
Unfortunately, if a schema markup is poorly executed, it can negatively impact your website’s appearance. So, it’s better to hire SEO experts with experienced in LLMO and modern AEO to help you set up accurate schema markup to improve visibility on LLMs.
Customers today have become 2x smarter than before. If they are purchasing your product or service, they will search for your brand everywhere, from social media accounts to your website. So, it gets essential to stay present everywhere.
Whether it’s Instagram, YouTube, LinkedIn, Pinterest, etc., start expanding your digital footprint today. Make sure you keep your brand voice and goal consistent everywhere to build trust and reliability amongst your customers.
In 2026, lean into Reddit and Quora as well because AI-powered, smart search engines favor authoritative, real content more than shallow information.
Look out for relevant questions, threads, and discussions on these platforms and publish helpful answers/information that smartly cover your offerings or products. This helps you increase site visitors organically.
LLMs and AI tools love sources that are trustworthy and reliable. So it’s time to build your credibility first. For that, you can start sharing content that includes your own findings or studies.
Plus, you can also include quotes from real experts, recent statistics, and link to trusted sources to make the information source-backed and reliable.
Avoid writing random articles; instead, create topic clusters and pillar pages around your expertise to create deep insights that AI likes to read. Create a collection of related posts and interlink them; this shows AI that your site has expert information on that whole topic.
The way of searching has shifted from “best LLM SEO practices” to “what are the best LLM SEO practices that I can implement to keep my content visible on LLMs and AI tools?”
This shift has a direct impact on the way writers used to write content – keyword-focused, just for search engines. Now, AI search engines prefer content that is conversational.
For example, you can include: “Here are LLM SEO best practices that you can implement to stay visible on LLMs: Structured content, accurate schema markup, write authoritative & conversational content, etc.”
This answer will help LLMs fetch the result directly for the conversational question that the user asked.
“All big things come from small beginnings” – James Clear, Author | Atomic Habits
This quote suggests that we can achieve big things by beginning small, just like we can achieve excellent results in LLM SEO if the base, the technical SEO, is accurately implemented.
For that, you have to ensure that:
For people new to the technical SEO side, taking help from a professional SEO services company can help. They know how to fix broken SEO around your site and guarantee measurable results in a defined time.
Track down the past pages from the past that used to get clicks, but have fewer or no visitors now (one reason may be: Google disabled the &num=100 parameter). Once you have the list, start updating those pages with fresh, AI-friendly content that we discussed above.
Perform this process over time to keep your content standardized as per the latest market requirements.
Clarity is where trust blooms.
If your website feels cluttered, you are losing more opportunities than you think. This is the right time to revamp your website with a clear goal, a clean theme, and better content.
Either an in-house team or a reliable website development company can help you give a fresh look or build a completely new website for your business. During development, ensure that your new site is:
If you are hiring professionals, no need to take all the load; they already know what things can benefit your business, and what can be avoided.
After implementing these nine LLM SEO best practices, you might think: “How to track site performance on LLM?” Let’s see how.
As we know, curiosity is the mother of invention; you will definitely look for tools online that you can use to track performance and visibility over LLMs. So, here are some best tools for it:
It provides three packs for SEO performance and AI visibility tracking across LLMs like ChatGPT, Google AI Overviews, Gemini, Claude, Grok, Perplexity, and Deepseek.
You can choose the one that fits well with your requirements:
Semrush AI Visibility Toolkit: starts at $99/month/domain. It helps track your performance on LLMs and AI tools.
Semrush One: starts at $199/month and includes the complete SEO Toolkit + AI visibility in a single plan.
Semrush Enterprise AIO: custom pricing. Helps for big brands requiring multi-language, multi-region, and custom-level support.
Profound is a growing name in this sector. It provides three packs – Starter ($99/month), Growth ($399/month), and Enterprise (custom).
The starter pack tracks on ChatGPT-only. Growth tracks through ChatGPT, Perplexity and Google AI Overviews. And Enterprise includes ChatGPT, Google AI Mode, Gemini, Copilot, Meta AI, Grok, DeepSeek, and Claude.
Peec AI can also help you track performance and visibility on AI tools. It also provides three packs – Starter (€89/month), Pro (€199/month), and Enterprise (€499+/month).
The starter pack includes ChatGPT, Perplexity, and Google AI Overviews / Google AI Mode. You can unlock additional engines through paid add-ons.
We already saw why LLM SEO is necessary in 2026 & beyond. And for that, we all need to implement market-set best practices to stay visible to our customers.
If you want to improve your visibility over LLMs, but aren’t sure where to start, TRooInbound can help. Our industry experts are experienced in offering SEO and LLMO services that help AI and search engine crawlers navigate through your site and return accurate answers to search queries.
Connect with us today, or book a 30-minute meeting with our team to discuss and start your LLM SEO journey.
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