From Excel sheets to CRMs and ERPs, a full-fledged business has them all. Managing data across these tools and keeping everything in harmony is essential for seamless business transactions.
Just imagine how easy it could be to manage scattered data by integrating the resource systems. HubSpot integrations do the same! For instance, through its most popular Gmail integration, you can integrate your customer data in Gmail into your HubSpot CRM and manage email campaigns with ease.
HubSpot Integration Marketplace has 1700+ integrations for integrating different business tools into your CRM and streamlining everything from one place. From this bundle of integrations, we will explore the must-have HubSpot integrations to improve the ROI of your business. So, let’s dive in and start exploring!
Most Popular HubSpot Integrations to Boost Your ROI
One of the list of benefits of using HubSpot CRM is its collection of integrations. They help business reps in connecting HubSpot with other software to share their functionality and data; ultimately creating a single center of truth—a single system that is built as per your business needs, without changing already-in-use technologies. Let’s explore the best HubSpot Integrations here:
HubSpot for WordPress
Sync your WordPress data to the HubSpot CRM to manage and segment your audience efficiently with HubSpot for WordPress integration. With over 219K installs, this integration helps you manage and grow your WordPress website and its operations with ease.
The key features of HubSpot for WordPress integration are:
- Contact information management: Sync contacts’ information and emails to your HubSpot CRM for easy audience segmentation and management
- Live chat through chatbots: Answer the questions of your website visitors on the spot using the live chat chatbot.
- Building forms and popups: Create and publish WordPress forms and popups using the HubSpot drag-and-drop builder, and publish them quickly to generate leads on your website.
- Simple email automation: Send automated emails to people who send messages on live chat or fill out a form.
- In-built analytics: Using HubSpot analytics, you can view the traffic data to identify the most effective conversion and areas of improvement.
Gmail Integration
HubSpot Gmail integration has 387K installs, the highest number of installs among all integrations. This HubSpot app brings your emails directly into your HubSpot CRM. It then helps in tracking emails, managing your inbox, and logging conversations right from your CRM. Mainly, it helps you stay on top of your outreach and ensure that every client interaction is captured for easy communication flow.
The key features of Gmail integration include:
- Tracking the real-time clicks and open rates of an email becomes easy with HubSpot
- Logging emails are sent to HubSpot CRM from your Gmail in just one click
- Easy access to HubSpot tools like sequences, templates, and meetings directly from Gmail
- You can view the full HubSpot CRM details about contacts without switching out from your Gmail inbox
Zapier HubSpot Integration
The Zapier integration has over 160k installs and is an invaluable tool for teams with minimal or no tech experience but who want to automate their workflows by integrating their preferred HubSpot apps.
The features of Zapier include:
- Lead nurturing: Automate engagement and follow-ups
- Enhances productivity: focus on high-level activities to improve the business productivity
- Automation of repetitive tasks: manage tasks, save time, and minimize errors
- Provides real-time updates: Helps you stay informed with the latest data and take decisions accordingly.
- Helps with personalization: Allows you to deliver personalized content to leads and customers.
- Flexibility and cost-effectiveness: This HubSpot integration reduces staffing needs and is flexible enough to fit into your business requirements
Databox HubSpot Integration
Using the Databox HubSpot integration, you can keep all your key performance metrics in one place. It helps you connect your HubSpot easily with your Databox account and start tracking your sales, marketing, and business KPIs in real time. It also lets you create custom dashboards, making it easy to visualize your data and remain on top of your goals.
The features of Databox integration include:
- Personalized dashboards: Integrating Databox and HubSpot helps you generate a custom dashboard as per your business needs to view the complete dataset in the proper structure
- Comes up with regular performance reports
- This HubSpot integration provides timely alerts and notifications about your business metrics
- It helps in combining reports from different tools at once
Jira HubSpot Integration
Integrating Jira and HubSpot will bridge the gap between your customer service and development teams. This integration has over 8K installs, allows both teams to stay aligned, and delivers better outputs to improve the customer experience of your business.
The features of Jira integration include:
- Easy bi-directional integration: convert HubSpot tickets into Jira tickets and vice versa
- Custom reports: Make custom reports to analyze tickets and watch which Jira issues have the most HubSpot tickets
- Workflows: Make workflows to send notifications to users or teams when their tickets are solved or updated
- View the customer data easily: View data like companies, contacts, deals, etc., from HubSpot CRM into Jira
- JQL: Search for issues by using the Jira Query Language
- Access to HubSpot objects: Easy access or creating HubSpot objects is feasible through this popular Jira HubSpot integration app.
- Link issues: Link Jira platform issues with HubSpot objects
- Easily view reporter properties: View reporter properties from HubSpot objects like contacts, companies, and deals
Mailchimp HubSpot Integration
Mailchimp HubSpot integration has around 45k installs and is widely used as an email marketing platform, helping businesses build, send, and analyze email campaigns. Additionally, it keeps your email marketing data in sync with your database, providing a collective view of contacts’ engagement with your campaigns.
The features of Mailchimp integration include:
- Engage with your contacts: After sending the contact lists of your HubSpot CRM popup forms to Mailchimp, it is time to engage with your contacts. You can use these lists to send personalized emails to delight them.
- Automating workflows: Users can automate workflows depending on email campaign activity. For instance, users can use automated follow-ups, lead scoring, and customized content delivery.
- Lead scoring: Mailchimp and HubSpot integration makes lead scoring easier than ever.
- Email activity sync: Users can view Mailchimp email activity, such as sends, opens, clicks, and bounces.
Google Ads HubSpot Integration
By using Google Ads integration in your HubSpot CRM, you can easily target customers with highly relevant and personalized ads. It’s easy, just like connecting your Google Ads account to HubSpot and then deciding on which HubSpot CRM functionality to leverage for ad and ROI tracking.
The features of Google Ads integration include:
- Helps you create highly targeted audiences: Connect your pixel and HubSpot to build website audiences based on how visitors interact with your site. Use your CRM data to make specific audiences, send custom messages, and boost engagement.
- Keep your marketing message consistent: It helps you maintain the same brand voice while continuing the communication with the leads after they engage with your ads.
- Tracking targeted keywords success: This integration helps you track keywords with the highest cost per click, along with ones generating the majority of revenue for your business. Based on the most influential keywords, you can make decisions on whether to continue bidding on them or not.
Slack HubSpot Integration
Slack and HubSpot integration keeps your teams in the loop and closely connected. It keeps everyone connected over Slack, whether it’s sales, support, marketing, or stakeholders; each team can send and receive regular updates or key customer events and enable quick actions directly into Slack.
The features of Slack Integration include:
- Associate HubSpot deals and companies with Slack: With Slack integration, you can associate the deal with a new or existing Slack channel right from the deal page on HubSpot.
- Slack messages turned into HubSpot tickets, tasks, or notes: While communicating with a coworker over Slack, create a task easily in HubSpot to follow up on that lead later.
- Using shortcuts to make and search HubSpot records: Need to share info about a deal with a teammate or create a new one? Use the shortcut to search for the deal and surface the details right in Slack!
- Receive HubSpot Notifications on Slack: After integrating your HubSpot and Slack, you get notified when a lead opens your email, and similar HubSpot notifications on your Slack.
Google Search Console HubSpot Integration
With Google Search Console integration, you can get detailed insights into your content performance on Google’s search results. It shows where your content appears and how often visitors interact with it and also provides key metrics like clicks, impressions, and average position. It also shows the keywords and phrases that people search, and your site shows up on Google; to help you identify new content ideas based on what your audience is looking for.
The features of Google Search Console include:
- Query Analytics: Focused on search terms, this feature shows all the keywords where your content shows up in the Google results, along with metrics like impressions and clicks.
- SEO Analytics: See the list of all indexed content for your selected domain, along with performance metrics like clicks, impressions, and CTRs
- Makes content tracking easier: With this integration, tracking your content’s impact in the market is easier.
HubSpot Integrations Make Things Easy
There are thousands of more integrations other than the 9 we discussed above. However, if you didn’t find a suitable one, you can also build a personalized HubSpot Integration. For that, you can connect with us for reliable HubSpot Custom Integration development services to integrate HubSpot with a unique tool that your company uses.
Not just integrations, we can help you with any kind of expert HubSpot services you require—from HubSpot setup and HubSpot onboarding to HubSpot Website development and White Label services. So, if you like to stay updated with the latest HubSpot updates, reading our blogs might help. Happy reading!
